Russell Barrett
Chief Creative Experience Officer TBWA\Lintas
Russell Barrett currently serves as the Chief Creative Experience Officer for TBWA\ Lintas. He joined the company after almost 13 years at BBH where he was the CCO and CEO. Russell kicked off his advertising career in 1996 after a very brief, yet illuminating stint as a journalist. Over his 30-year advertising career, he has worked on some of the most iconic brands in the world and launched several of them in the Indian market. Google Chrome, UNIQLO, Red Bull, Uber, Tinder, Johnnie Walker, Burberry, Vaseline, Mahindra Racing, TVS, JSW Paints, Philips and Tic Tac are a few of the most loved brands that Russell has created famous work for in his career.
Russell has won over 200 awards in advertising including multiple Gold Cannes Lions, One Show Pencils, D&ADs, Spikes LIAs, Clios, ANDY’s and almost every major award internationally and in India, including two Grands Prix at Goafest. He has been recognised as one of the ten most awarded copywriters in the world, served on multiple juries, been invited as a speaker and to conduct masterclasses on various platforms and universities all over the world. His influences include Sir John Hegarty, Tom Robbins, John Irving, Gary Larson and his own two sons.